Friday, August 26, 2011

New Tendence Watches - Hydrogen Skull & Gulliver Square Chronograph

Tendence has launched it’s first co-branded range in collaboration with exclusive Italian fashion brand Hydrogen. Hydrogen is a brand that has it’s own unique identity which is clearly portrayed by it’s original designs, including high end fashion and luxury sportswear collections which are distributed in a selected number of multi-brand stores all over the world.

Since it was founded in 2003 Hydrogen has had immense success and has already collaborated with many famous brands including the Lamborghini Group, Perfetti Group and Porsche, but Tendence is the first watch brand.

Several styles of the co-branded Tendence-Hydrogen watch have been created, all of which model the distinctive Hydrogen skull symbol which blends perfectly with innovation, technology and design.

Based in Lugano Switzerland, Tendence Watches have an unique, contemporary dimension, which emerges from the complementary fusion of innovation, style and audacious design. Created using a wealth of craftsmanship expertise, avant-garde technology and exquisite materials, a captivating array of watches are formed - featuring bold tri-dimensional design, size and special material combinations, the epitome of Tendence.

The Gulliver is the signature design from Tendence watch line. The result is a multi-dimensional sporty and elegant watch, with sharp, sleek aesthetics, which easily redefines modern watch design. Composed of a large stainless steel and high tech Polycarbonate case and trademark silicon strap which enables incredible strength and resistance.


Thursday, August 25, 2011

Storm Duotec Dual Time Jump Hour & Cam-X Shutter Mechanism Display



Two new styles from Storm London just released! Storm Duotec and Storm Cam-X Watches...



Storm Duotec Collection - The Limited edition Duotec watch has an individual square like face, dual time aspect and black silicon strap. The Duotec is available in white, orange, blue and slate and is water resistant up to 50m. With only 1000 made of each color you better grab yourself one before stocks run out. Case measures 44mm wide x 54mm lug to lug.

Click to see entire Storm Duotec Watch Collection


close-up of jump hour display

close-up of analog display


Storm Cam-X Collection - This futuristic watch with a shutter mechanism and rubber strap make the Cam X a truly unique choice. The shutter mechanism conceals the watch face until the time is revealed at a twist of the dial and the rubber strap provides comfort and ease to the wearer. Measurements: 47.5mm x 56mm

Click to see entire Storm Cam-X Shutter Display Watch Collection






View the Entire STORM Watch Collection at Watchismo



Thursday, August 18, 2011

Nooka 360 Rotating Display - New & Unusual Analog Design!


Telling time for others has never been simpler. The Nooka 360 features an analog display with a subtle geometric pattern as well as a unique watch case that rotates clockwise 360 degrees. Whether driving with hands at 10 and 2 or showing someone the time, turning your wrist will not be necessary.The Nooka 360 is offered in 2 colorway casings, black and mirror, both with a black leather 21mm band. Check out the video below for a display of the display!





Check out the NOOKA 360 Collection Product Page HERE!

See the entire Nooka collection at Watchismo HERE!



Monday, August 8, 2011

TSOVET WATCHES - Powerful Time Instruments - A New Brand to Watch!



TSOVET DESIGNS ARE INSPIRED BY OBJECTS THAT LAST AND BY THOSE MAKING A LASTING IMPRESSION. THE DURABILITY AND PRECISION, AS WELL AS STYLING AND FUNCTIONALITY, OF VINTAGE INDUSTRIAL GAUGES AND AVIONIC INSTRUMENTATION HAVE ALWAYS CAPTURED THEIR ATTENTION.

FROM THESE GAUGES AND INSTRUMENTS—THE FINELY KNURLED DIAL KNOBS, THE SUBTLETY DISTINCT INDICATOR ARMS, THE INCREMENTALLY EXACT ALPHABETICAL AND NUMERICAL REPRESENTATIONS, THE BALANCED FASTENERS AND JEWELED LEVERS—TSOVET DRAWS INSPIRATION.

FIGURATIVELY SPEAKING, THEY ARE STUDENTS OF THESE INDUSTRIAL AND AEROSPACE DESIGN ENGINEERS. AND TAKE FROM THEM, INTEGRATING AT EVERY LEVEL, LESSONS ABOUT STYLING, FUNCTIONALITY, PRACTICALITY, AND LASTING DURABILITY.


BORN FROM AVIONIC INSTRUMENTATION’S LASTING DURABILITY AND PRECISION, THE AT76 CHARACTERIZES A JOURNEY OVER TIME. INHERENT TO THE TIMEPIECE IS THE TECHNICAL APPEAL NATURAL TO VINTAGE AVIONIC GAUGES. DRIVEN BY A SWISS QUARTZ MOVEMENT, AND HOUSED WITHIN A SOPHISTICATED 48 MM AEROSPACE-GRADE 316L STAINLESS STEEL CASE, THE AT76 ENSURES PRECISION TIMEKEEPING. EASILY OBSERVED UNDER THE ANTI-REFLECTIVE HARDENED MINERAL CRYSTAL ARE DISTINCT INDICATOR ARMS, BOLD NUMERICAL REPRESENTATIONS, AND DATE CALENDAR.




THE IMPERIAL NAVY’S BALTIC FLEET DIVERS HEAVILY INFLUENCE THE SVT-NM85. TSOVET’S HYBRID DIVER CAPTURES THE ESSENCE OF UNCOMPROMISING CRAFTSMANSHIP AND DURABILITY. OUR BRUSHED FINISH 50MM MEDIA-ETCHED CASE AND HAND APPLIED MODEL NAME PLATE, FIXED BEZEL AS WELL AS THE 11MM LOCKING SCREW-DOWN CROWN, EXEMPLIFY TSOVET’S DISCERNMENT OF MODERN STYLING. THIS HYBRID DIVER’S WELL-DESIGNED COMPONENTS—SWISS MOVEMENT, BDL BLACK DIAL, SUPER LUMINOVA MARKERS DELINEATED IN HI-VIS WHITE, SUPER LUMINOVA SECOND HAND, AND ITALIAN RUBBER WRIST STRAP—CONFIRM THE NM85’S PRACTICAL FUNCTIONALITY. TOUGHNESS AND RELIABILITY, A TRADEMARK OF DIVERS IN SHIPBUILDING YARDS ACROSS THE WORLD, ARE INSTRUMENTAL IN ACHIEVING THE VISION OF THIS TSOVET TIMEPIECE.




FEATURING A SUBTLETY SIMPLIFIED FORM DERIVED FROM THE LINES OF AERONAUTICAL ENGINEERING, THE LX73 IS BOTH RATIONAL AND FUNCTIONAL. AS WITH ALL v TIMEPIECES, A SWISS QUARTZ MOVEMENT ENSURES RELIABLE, HIGHLY ACCURATE, AND SIMPLE OPERATION. BALANCING ASSERTIVE GEOMETRICAL ELEMENTS—THE 50MM CASE, THE SIX SCREW CASE BACK, AND CONSIDERABLE SCREW-DOWN 11MM KNURLED COLUMN CROWN— DISTINGUISHES THE LX73. ITS LASER CUT SANDWICHED DIAL WITH EMBELLISHED NUMBERS AND INDICES AFFIRM THE VISUAL IDENTITY. THE LX73 OFFERS UTILITARIAN DESIGN AND SIMPLISTIC GRANDEUR.



INSPIRED BY THE WWI INFANTRYMAN'S FIELD WATCH, THE SVT-FW44 ANSWERS THE SAME CALL TO SYNCHRONIZE AND COORDINATE MOVEMENT, BUT IT DOES SO WITHIN THE BUSINESS AND SOCIAL BATTLEFIELDS OF TODAY. UNDENIABLY, THE FIELD WATCH AND ITS EVER INCREASING FUNCTIONALITY IMPROVED THE EFFECTIVENESS OF INFANTRYMEN AND COMMANDERS ALIKE. AS SOLDIERS SCRAMBLED OUT OF TRENCHES OF THE SOMME, OR ENGAGED IN FLANKING MANEUVER UNDER THE DARKNESS OF THE ARGONNE FORREST, TIME DICTATED THEIR SUCCESS OR FAILURE. SIMILARLY, TODAY'S TIMEPIECE MUST ALSO OFFER FUNCTIONALITY AND EFFECTIVENESS—BOTH TRADEMARKS OF THE CLASSICALLY STYLED SVT-FW44. A RHONDA 513 SWISS MOVEMENT—COMPRISED OF ALL SWISS COMPONENTS AND ASSEMBLED BY SWISS CRAFTSMEN—HOUSED WITHIN A 44MM AEROSPACE GRADE STAINLESS STEEL CASE, PROVIDES UNQUESTIONED RELIABILITY. THE MEDIA-ETCHED CASE AND SCREW DOWN CROWN REPEL ENVIRONMENTAL THREATS LIKE WIND AND WATER. THE SVT-FW44'S SUPER LUMINOVA MARKERS AND REFINED ROYAL BLUE SECOND HAND MAKE SIGHTING IN ON TIME SIMPLE. FINE HAND-MADE ITALIAN CALF LEATHER STRAPS WITH THEIR RAW UNFINISHED EDGES, AS WELL AS THE DEEP-ETCHED MODEL NUMBER ON THE CASE WALL, COMPLETE THE SVT-FW44.


Friday, August 5, 2011

Cool New PROJECTS KAOS & SOMETIMES Watches from Italian designer Denis Guidone


SOMETIMES by Denis Guidone

The palette of Sometimes is both contemporary and classic, with elongated white hands juxtaposed against the black dial. The second hand aligns with the minute and hour for but a moment. The independent movement of the seconds appear to be out of sync with time itself.

“Sometimes it’s better to stop thinking about the time, whatever happens, it will not stop. Hours, minutes and seconds continue to play
together. Something will happen… Let’s wait.” – Denis Guidone

The IP plated black stainless steel case is complimented by an 18mm one piece black leather band and buckle.


See the high speed animation of the watch function here-> LINK




KAOS by Denis Guidone

The Kaos Watch: A Cool, Sleek and Modern Classic Watch in Black

The black case is highlighted by yellow hands that frame the time indices with each passing minute.

The white tick marks are correctly positioned yet beg interpretation of traditional placement reflecting the moment of time…

“The temporal essence of our age reflects itself in Kaos, the dial is a metaphor of a post-chronological society, a disconnect from hours, finally free to enjoy one’s own time for ever…” – Denis Guidone

Kaos measures 36mm in diameter (1.40″) and 8.60mm high (3.40″). The IP plated black stainless steel case is complimented by an 18mm one piece leather band.

See the high speed animation of the watch function here--> LINK




See all PROJECTS WATCHES HERE


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